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| photo by Shera Summer © 2011 |
Our Mission
Hi, I'm Miguel Loureiro,
founder and CEO of
Truth and Apples.
Our Mission here is to help bring about more awareness around our food, our food consumption and our food sources by asking the right questions, sharing insights and discoveries and dispelling myths and misconceptions. Awareness brings about conscious choice.... and conscious choice brings about change.
Let's start thinking about how our food choices affect ourselves, our children, our earth and the next seven generations to come. The more we make conscious choices together, the more we help to make this world a better place for all. Knowledge is great but awareness is bliss.
We would love to have you as a part of our Truth and Apples community. So please join us and together we can make it happen!
